Why Is VOSS Water More Expensive?

There are a few of us who are wondering why the price of VOSS water is much higher than price of regular brands of water.

For an average of 15 dollars you can get a 24 pack of Dasani 500 mL bottles of water, but for the same volume and number of bottles, it will cost you around 35 dollars to purchase the VOSS brand.

The reasoning behind this is that VOSS is a pure artesian water bottled at it’s source from Norway. Artesian water is ground water confined under pressure between layers of relatively impermeable, underground rock-called a confined aquifer. Artesian water rises to the top of the aquifer and sometimes above land when a well taps the confined aquifer.

“VOSS comes from an aquifer in Southern Norway, protected from air and other pollutants for centuries by impermeable layers of rock and sand. The water is generated in an artesian spring within deep bedrock. When tapped into, the aquifer is pressurized enough to allow the water to rise up naturally towards the surface, then bottled at the source without undergoing filtration.” – VOSS

The high quality of VOSS water is controlled by analytical testing to verify that the water is not contaminated in any way, analytical tests are also performed at the source to verify the constancy of the mineral composition.